Friday, April 29, 2016

Borrowed Wings (Haiku)

Fear, before you clip them on,
For, they will be soon gone !!
Cannot fly far on borrowed wings !

Wednesday, April 27, 2016

She Rants !! ( A Mother's day Tribute )

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The sun seems, 'oh so languid' !
But I can't afford to be stupid !!

The clock has began to tick,
and a hundred tasks await my pick.
Prioritize, that I must,
still need to slog till I go bust !!

I put the tea to simmer,
even as I shake the man outta his slumber.
The kid is next in line,
he awaits his turn as the adult falls in line !!

The kid turns out to be a handful !
Just not what i need with the maid giving me an earful !!
'They hardly cook at home', says the rabble rouser,
driving a wedge even as she diminishes the dishes like a terminator.

I consider ordering dinner from outside,
even as I juggle kid husband and breakfast side by side !
But it seems small mercies are not on the horizon,
hubby declines my proposal with the hint of a stomach infection !!

The kid is must look as neat as a pin,
to preempt snide remarks that I cannot bear and grin !
Mothers of the other kids can at times turn into a pain,
But I must refrain for I have nothing to gain !!

The empty house looks far from immaculate,
but all I do is to sit on the sofa and speculate.
I obviously need to regain my mojo,
I achieve that almost magically by purchasing a rye hobo !!

I am now unstoppable,
ticking off the tasks from the list before they turn into treble !
Woman and machine collaborate,
and every speck of dirt is set to obliterate.

Alas ! The kid is back home,
even before I can conquer Rome !
My efforts are all but undone,
and I wish I could shoot myself with a gun !!

Perseverance always pays somebody says,
I remind myself I try to ignore the kid's errant ways !
But it is the man who gives me the migraine,
for my all efforts always goes against the grain !!

Tried my best to match MIL's culinary prowess,
but never succeeded in conquering that fortress !
And when it came to mingling with his extended family,
I realized I had been cozying up to the wrong ally  !!

I chase away the silhouette of negativity,
and prepare dinner with remarkable sincerity !
Who wants to take a chance with food poisoning,
even if one's thoughts cannot seep into the seasoning !!

The man rightly claims domestic exception,
for his to nine to five exploitation !
But then I can always claim materialistic compensation
in lieu of forgoing any claims of relaxation !!

Grant me one last rant,
For I am in no mood for an endless chant !
Some TLC is all you need to profess,
for me to shower you with all that I possess !!

Tuesday, April 12, 2016

Indiblogger Launches ( A First of Sorts )

[Drum rolls. Fireworks. Champagne.] IndiPR makes a grand debut.

A proud moment indeed for bloggers who make up this vibrant community. On a more personal note, Indiblogger was the first blogging community I joined when I embarked on the blogging journey. Having seen it evolve continuously over the years, I was thrilled ( but not surprised ) when I came to know that it had adapted cutting edge Data Analytics to make marketing a win-win situation both for the influencer and the brand involved. 

Most bloggers have a personal connect with their audience. And hence the blogger views are more likely to find resonance with the target audience as compared to random views published on the internet. 

But now by letting selective bloggers carry the press releases for brands and hopefully making them a part of the launch events, Indiblogger is helping the community to expand it's sphere of influence. That' all the more power to blogging !! Yay !!

** Press Note -

IndiBlogger Launches - A self-learning engine that automatically targets the right publishers

Thousands of businesses, products and services are launched everyday across the world. When these products go live, a Press Release (like the one you’re currently reading) is usually the first order of business. Businesses of various sizes, including start-ups, can now have their Press Releases published by relevant influencers in less than 72 hours. was built to make it extremely simple for a business to get their Press Releases published by top bloggers. All a business has to do is upload their Press Release and the ‘Automated Influencer Targeting Engine’, or ‘AITE’ for short, proceeds to accept applications and automatically shortlists bloggers based on various factors including internal ratings and rankings. Once shortlisted, the influencers do their research and publish their articles.

Anoop Johnson, Co-founder & Director of Marketing at IndiBlogger, adds, “With a starting budget of just USD 150, a business of any size will be able to get their press releases published by influential bloggers with a few clicks.” assists digital marketers with a variety of tasks including, but not limited to, SEO, content marketing, generating awareness and gaining much needed conversations around the product, driven by internet users on influencer platforms like blogs.

One of the main issues that most marketers face when working with influencers is the cumbersome process associated with identifying and targeting each Influencer. Karthik DR, Co-founder & Business Head at IndiBlogger says, “The amount of time that people spend in trying to identify and contact influencers is huge. With, you don't have to worry about any of this as the system just needs your Press Release. The rest is history!”

In the future, will carry more than just Press Releases. Influencers will be able to get creative assignments, get invitations to attend the trendiest launch events and be privy to the latest news on the planet before the world wakes up to it.
Renie Ravin, the Founder and CEO of IndiBlogger, says, “We believe that this system will help Influencers with fresh and new content on their site every day. In a way, you could be writing about the next Google without even realising its immense potential.”

Contact Information:

Phone - +91-9900-001655 or 0124-4891498